Privacy policy
1. Name and contact details of the controller and the Data Protection Officer
This privacy notice applies to data processing by:
Controller:
WSB Wolf Beckerbauer Hummel & Partner Steuerberatungsgesellschaft mbB (hereinafter referred to as "WSB")
Kurfürsten-Anlage 59
69115 Heidelberg
Germany
Phone: +49 6221 65130-0
Fax: +49 6221 65130-10
For questions, suggestions or complaints regarding data protection, please contact our Data Protection Officer at
datenschutz@wsb-berater.de.
2. Collection and storage of personal data and the nature and purpose of their use
a) When visiting our website
When you visit our website www.wsb-berater.de , the browser used on your end device automatically sends information to the server of our website. This information is temporarily stored in a so-called log file. The following information is collected without your intervention and stored until automated deletion:
IP address of the requesting computer,
Date and time of access,
Name and URL of the retrieved file,
Website from which access is made (referrer URL),
Browser used, operating system (where applicable) and the name of your access provider.
We process the above data for the following purposes:
Ensuring the smooth operation of the website,
Ensuring a user-friendly experience on our website,
Evaluating system security and stability, and
Other administrative purposes.
The legal basis for processing is Article 6(1)(f) GDPR.. Our legitimate interest follows from the purposes for data collection listed above. Under no circumstances do we use the collected data to draw conclusions about your identity.
We also use cookies and analytics services when you visit our website. You will find more detailed explanations in sections 4 and 5 of this privacy policy.
b) When registering for our newsletter
If you have expressly consented in accordance with Article 6(1)(a) GDPR, we will use your email address to send you our newsletter on a regular basis. To subscribe, an email address is sufficient.
You can unsubscribe at any time, e.g., via a link at the end of each newsletter. Alternatively, you can email your unsubscribe request to datenschutz@wsb-berater.de at any time.
3. Disclosure of data
We do not transfer your personal data to third parties for purposes other than those listed below.
We disclose your personal data to third parties only if:
you have given your explicit consent (Article 6(1)(a) GDPR),
the disclosure is necessary in accordance with Article 6(1)(f) GDPR for the establishment, exercise or defence of legal claims and there is no reason to assume an overriding legitimate interest in non-disclosure,
there is a legal obligation to disclose (Article 6(1)(c) GDPR), and
disclosure is permitted by law and necessary for the performance of a contract with you (Article 6(1)(b) GDPR).
4. Cookies
We use cookies on our website. These are small files that your browser automatically creates and that are stored on your end device (laptop, tablet, smartphone, etc.) when you visit our website. Cookies do not cause any damage to your device and do not contain viruses, Trojans or other malware.
In the cookie, information is stored that arises in each case in connection with the specific end device used. This does not mean, however, that we gain direct knowledge of your identity.
To enhance user-friendliness, we use temporary cookies that are stored on your device for a specified period. On subsequent visits, our site will automatically recognize that you have visited before and remember your entries and settings so you don’t have to re-enter them.
We also use cookies to compile statistics on the use of our website and to optimize our offering (see section 5). These cookies enable us to recognize repeat visits to our website. These cookies are automatically deleted after a defined period of time.
The data processed by cookies is required for the purposes mentioned to protect our legitimate interests and the interests of third parties in accordance with Art. 6 para. 1 sentence 1 lit. f GDPR.
Most browsers accept cookies automatically. However, you can configure your browser to prevent cookies from being stored or to notify you before a new cookie is set. However, the complete deactivation of cookies may mean that you cannot use all the functions of our website.
5. Analysis tools
a) Tracking tools
The tracking measures listed below are carried out on the basis of Article 6(1)(f) GDPR. With the tracking measures used, we want to ensure a needs-based design and the continuous optimization of our website. We also use tracking to compile statistics on website use and to evaluate them for the purpose of optimizing our offering. These interests are to be regarded as legitimate within the meaning of the aforementioned provision.
The specific purposes and data categories are described in the respective tools below.
b) millenium/Matomo Analytics
We use millenium/Matomo Analytics, a web analytics service based on Matomo, hosted by millenium lab GmbH on servers of Hetzner Online GmbH (https://www.hetzner.com/de/legal/legal-notice). In this context, pseudonymized user profiles are created and cookies are used (see section 4). The information generated by the cookie about your use of this website, such as
- Browser type/version,
- operating system used,
- Referrer URL (the previously visited page),
- Host name of the accessing computer (IP address),
- Time of the server request,
are transmitted to servers in Germany operated by millenium lab GmbH and stored there. The information is used to evaluate the use of the website, to compile reports on website activity and to provide other services relating to website activity and internet usage for the purposes of market research and the needs-based design of this website. This information may also be transferred to third parties if this is required by law or if third parties process this data on our behalf. Under no circumstances will your IP address be combined with other millenium data. IP addresses are anonymized (IP masking) so that they cannot be attributed to you.
You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website.
Alternatively, especially for browsers on mobile devices, you can prevent millenium/Matomo Analytics from collecting your data by clicking this link (“Deactivate millenium Analytics”). An opt-out cookie will be set to prevent the future collection of your data when you visit this website. The opt-out cookie is valid only in this browser and only for our website and is stored on your device. If you delete the cookies in this browser, you must set the opt-out cookie again.
c) Google Tag Manager
We use the Google Tag Manager. Google Tag Manager is a solution with which so-called website tags can be managed via an interface. The tool itself (which implements the tags) does not process any personal data. However, the tool triggers other tags, which in turn may collect data. The Google Tag Manager does not access this data.
More information about Google Tag Manager is available here: https://www.google.com/intl/de/tagmanager/use-policy.html
d) Google Analytics
We use Google Analytics, a web analytics service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland ("Google"), to design and continuously optimize our website to meet your needs.
In this context, pseudonymized user profiles are created and cookies are used (see section 4). The information generated by the cookie about your use of this website, such as:
Browser type/version
Operating system used
Referrer URL
Host name of the accessing computer (IP address)
Time of the server request
are transmitted to a Google server and stored there. The information is used to evaluate the use of the website, to compile reports on website activity and to provide other services relating to website activity and internet usage for the purposes of market research and the needs-based design of this website. This information may also be transferred to third parties if this is required by law or if third parties process this data on our behalf.
IP addresses are anonymized (IP masking) so that they cannot be attributed to you.
You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. You can also prevent the transmission to Google of data generated by the cookie and relating to your use of the website (including your IP address), and the processing of this data by Google by downloading and installing a browser add-on: https://tools.google.com/dlpage/gaoptout?hl=de
Further information on data protection in connection with Google Analytics can be found in the Google Analytics Help: https://support.google.com/analytics/answer/6004245?hl=de
e) Google Ads (formerly AdWords) — Conversion Tracking & Remarketing
We also use Google Conversion Tracking and Remarketing from Google Ads to statistically record the use of our website and to evaluate it for the purpose of optimizing our offer for you. Google Ads places a cookie on your computer if you have reached our website via a Google ad.
These cookies lose their validity after 30 days and are not used for personal identification. If the user visits certain pages of the Ads customer's website and the cookie has not yet expired, Google and the customer can recognize that the user clicked on the ad and was redirected to this page. Each Ads customer receives a different cookie. Cookies can therefore not be tracked via the websites of Ads customers.
The information collected using the conversion cookie is used to generate conversion statistics for Ads customers who have opted for conversion tracking. Ads customers learn the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information that can be used to personally identify users.
With remarketing, we use cookies to retarget users on other websites in the Google advertising network based on their visit to our website.
Processing is based on Article 6(1)(a) GDPR — i.e., only with your consent. You can withdraw this consent at any time via our consent management tool.
Further information on data protection at Google Ads can be found here: https://policies.google.com/privacy?hl=de
6. Data subject rights
You have the right:
in accordance with Art. 15 GDPR, to request information about your personal data processed by us. In particular, you can request information about the processing purposes, the category of personal data, the categories of recipients to whom your data has been or will be disclosed, the planned storage period, the existence of a right to rectification, erasure, restriction of processing or objection, the existence of a right to lodge a complaint, the origin of your data if it was not collected by us, and the existence of automated decision-making including profiling and, if applicable, meaningful information about its details;
in accordance with Article 16 GDPR, to request the rectification without undue delay of inaccurate personal data concerning you, or the completion of such data;
in accordance with Article 17 GDPR, to request the erasure of your personal data stored by us, unless the processing is necessary for the exercise of the right to freedom of expression and information, for compliance with a legal obligation, for reasons of public interest or for the establishment, exercise or defense of legal claims;
to request the restriction of the processing of your personal data in accordance with Art. 18 DSGVO, insofar as the accuracy of the data is disputed by you, the processing is unlawful, but you object to its erasure and we no longer require the data, but you need it for the assertion, exercise or defense of legal claims or you have objected to the processing in accordance with Art. 21 DSGVO;
in accordance with Article 20 GDPR, to receive the personal data you have provided to us in a structured, commonly used and machine-readable format, or to request its transmission to another controller;
in accordance with Article 7(3) GDPR, to withdraw your consent at any time with effect for the future; and
to lodge a complaint with a supervisory authority in accordance with Article 77 GDPR. As a rule, you can contact the supervisory authority at your usual place of residence or workplace or at the registered office of our law firm.
7. Right of objection
If your personal data is processed on the basis of legitimate interests in accordance with Art. 6 para. 1 sentence 1 lit. f GDPR, you have the right to object to the processing of your personal data in accordance with Art. 21 GDPR, provided that reasons arise from your particular situation, or if the objection is directed against direct marketing. In the latter case, you have a general right to object, which we will honour without requiring you to state a particular situation.
To exercise your right to withdraw consent or to object, simply send an email to datenschutz@wsb-berater.de.
8. Data security
We use the standard SSL/TLS encryption method together with the highest level of encryption supported by your browser when you visit our website. As a rule, this is 256-bit encryption; if your browser does not support 256-bit, 128-bit technology is used instead. You can tell whether a page is transmitted in encrypted form by the closed padlock icon in your browser.
We also use suitable technical and organizational security measures to protect your data against accidental or intentional manipulation, partial or complete loss, destruction or unauthorized access by third parties. Our security measures are continuously improved in line with technological developments.
9. Updates and amendments to this Privacy Policy
This Privacy Policy is currently valid and is effective as of May 2018.
Due to the further development of our website and offers on it or due to changed legal or official requirements, it may become necessary to change this privacy policy. The current version can be accessed and printed at any time at https://www.wsb-berater.de/service/datenschutz/ can be retrieved and printed out by you.